Bigblock is a spotlightsystem with strangely endearing anthropomorphic characteristics that belieits boxy utilitarian appearance.
At first sight you wouldn’t call it elegant. But if you have a closer look at it, the way it gently bents its neck and looks at you through big bright eyes, you will realiseits unexpected grace.
The spotlight system ‘Bigblock’ was custom-made for the Adidas Icon Store No74 in Berlin.